LIFEbeat is dedicated to reaching America's youth with the message of HIV/AIDS prevention. LIFEbeat mobilizes the talents and resources of the music industry to raise awareness and to provide support to the AIDS community.
Kid Cudi Rapper
photo by PictureGroup
Kid Cudi got the party started with a raucous set opening up for Phoenix at a fundraiser for LIFEbeat presented by MTV and Pepsi in 2009 in New York City.
